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Attempts to Attract Eyesight in E-Commerce May Have Negative Effects
E-commerce shop owners often want to attract user attention to a specific product to enhance the chances of sales, to cross-sell, or up-sell. The way of presenting a recommended item is as important as the recommendation algorithms are to gain that attention. In this study, we examined the following...
Autores principales: | Sulikowski, Piotr, Ryczko, Konrad, Bąk, Iwona, Yoo, Soojeong, Zdziebko, Tomasz |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
MDPI
2022
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9698550/ https://www.ncbi.nlm.nih.gov/pubmed/36433194 http://dx.doi.org/10.3390/s22228597 |
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