The measurement, sources of variation, and factors influencing the coupled and coordinated development of rural revitalization and digital economy in China

An evaluation index system for the coupled and coordinated development of China’s digital economy and rural revitalization, including a total of 46 indicators for the digital economy and rural revitalization subsystems, was constructed and combined with the entropy weight method, the coupling coordination degree model, Zhou’s constraint identification index, the Dagum Gini coefficient decomposition method, and the panel spatial econometric model to analyze the level of coupled and coordinated development of China’s digital economy and rural revitalization. The results found that: (1) the coupling and coordination between the two have gradually improved. The constraints of the digital economy on rural revitalization were gradually alleviated from 2011 to 2015, but after the 19th Party Congress, the development trend of rural revitalization has significantly outstripped the digital economy. (2) the spatial differences in the degree of coupling and coordination between the two are dominated by inter-regional differences and show significant spatial convergence and spatial correlation. Differentiated digital economy development strategies and more radiation in polarized areas are important for reducing regional differences in the level of coupling and coordination between the digital economy and rural revitalization. This will help China’s digital countryside grow more efficiently.