Cargando…

The market-shaping potential of a crisis

A crisis, like the COVID-19 pandemic or a cyber attack, not only creates the necessity for crisis management in business-to-business firms aimed at addressing the immediate challenges, but also offers opportunities to shape business markets by changing exchanges, collaborations, and institutions. In...

Descripción completa

Detalles Bibliográficos
Autores principales: Pedersen, Carsten Lund, Ritter, Thomas
Formato: Online Artículo Texto
Lenguaje:English
Publicado: The Authors. Published by Elsevier Inc. 2022
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9749864/
http://dx.doi.org/10.1016/j.indmarman.2022.03.008

Ejemplares similares