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Virus tinged? Exploring the facets of virtual reality use in tourism as a result of the COVID-19 pandemic
Several studies have investigated the use of virtual reality (VR) in tourism, but none has taken an epidemiological outlook. This research examined the use of VR in tourism through the lenses of an extended TAM model in times of COVID-19 pandemic. The premise was that, in this context, people would...
Autores principales: | , , , |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Elsevier Ltd.
2021
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9758450/ https://www.ncbi.nlm.nih.gov/pubmed/36569994 http://dx.doi.org/10.1016/j.tele.2021.101575 |
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author | Schiopu, Andreea F. Hornoiu, Remus I. Padurean, Mihaela A. Nica, Ana-Maria |
author_facet | Schiopu, Andreea F. Hornoiu, Remus I. Padurean, Mihaela A. Nica, Ana-Maria |
author_sort | Schiopu, Andreea F. |
collection | PubMed |
description | Several studies have investigated the use of virtual reality (VR) in tourism, but none has taken an epidemiological outlook. This research examined the use of VR in tourism through the lenses of an extended TAM model in times of COVID-19 pandemic. The premise was that, in this context, people would prefer less risky experiences and would see VR as a substitute for traditional travel. The data used was collected through a within-subjects experiment, which proved that intention to use VR in tourism increased under the COVID-19 effect. This study tested a conceptual model that showed this intention was influenced by the perceived ease of use, perceived usefulness, and perceived substitutability of VR, all mediated by people’s interest in VR use in tourism. The perceived authenticity of VR experience determined the perceived substitutability of VR. This paper has theoretical and practical implications. In the long term, promoting tourism-related VR activities might reduce the risk of virus spreading, lessen the pressure imposed on this sector by such epidemic episodes, and increase its sustainability. |
format | Online Article Text |
id | pubmed-9758450 |
institution | National Center for Biotechnology Information |
language | English |
publishDate | 2021 |
publisher | Elsevier Ltd. |
record_format | MEDLINE/PubMed |
spelling | pubmed-97584502022-12-19 Virus tinged? Exploring the facets of virtual reality use in tourism as a result of the COVID-19 pandemic Schiopu, Andreea F. Hornoiu, Remus I. Padurean, Mihaela A. Nica, Ana-Maria Telemat Inform Article Several studies have investigated the use of virtual reality (VR) in tourism, but none has taken an epidemiological outlook. This research examined the use of VR in tourism through the lenses of an extended TAM model in times of COVID-19 pandemic. The premise was that, in this context, people would prefer less risky experiences and would see VR as a substitute for traditional travel. The data used was collected through a within-subjects experiment, which proved that intention to use VR in tourism increased under the COVID-19 effect. This study tested a conceptual model that showed this intention was influenced by the perceived ease of use, perceived usefulness, and perceived substitutability of VR, all mediated by people’s interest in VR use in tourism. The perceived authenticity of VR experience determined the perceived substitutability of VR. This paper has theoretical and practical implications. In the long term, promoting tourism-related VR activities might reduce the risk of virus spreading, lessen the pressure imposed on this sector by such epidemic episodes, and increase its sustainability. Elsevier Ltd. 2021-07 2021-01-22 /pmc/articles/PMC9758450/ /pubmed/36569994 http://dx.doi.org/10.1016/j.tele.2021.101575 Text en © 2021 Elsevier Ltd. All rights reserved. Since January 2020 Elsevier has created a COVID-19 resource centre with free information in English and Mandarin on the novel coronavirus COVID-19. The COVID-19 resource centre is hosted on Elsevier Connect, the company's public news and information website. Elsevier hereby grants permission to make all its COVID-19-related research that is available on the COVID-19 resource centre - including this research content - immediately available in PubMed Central and other publicly funded repositories, such as the WHO COVID database with rights for unrestricted research re-use and analyses in any form or by any means with acknowledgement of the original source. These permissions are granted for free by Elsevier for as long as the COVID-19 resource centre remains active. |
spellingShingle | Article Schiopu, Andreea F. Hornoiu, Remus I. Padurean, Mihaela A. Nica, Ana-Maria Virus tinged? Exploring the facets of virtual reality use in tourism as a result of the COVID-19 pandemic |
title | Virus tinged? Exploring the facets of virtual reality use in tourism as a result of the COVID-19 pandemic |
title_full | Virus tinged? Exploring the facets of virtual reality use in tourism as a result of the COVID-19 pandemic |
title_fullStr | Virus tinged? Exploring the facets of virtual reality use in tourism as a result of the COVID-19 pandemic |
title_full_unstemmed | Virus tinged? Exploring the facets of virtual reality use in tourism as a result of the COVID-19 pandemic |
title_short | Virus tinged? Exploring the facets of virtual reality use in tourism as a result of the COVID-19 pandemic |
title_sort | virus tinged? exploring the facets of virtual reality use in tourism as a result of the covid-19 pandemic |
topic | Article |
url | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9758450/ https://www.ncbi.nlm.nih.gov/pubmed/36569994 http://dx.doi.org/10.1016/j.tele.2021.101575 |
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