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Visualizing the historical COVID-19 shock in the US airline industry: A Data Mining approach for dynamic market surveillance
One of the purposes of Artificial Intelligence tools is to ease the analysis of large amounts of data. In order to support the strategic decision-making process of the airlines, this paper proposes a Data Mining approach (focused on visualization) with the objective of extracting market knowledge fr...
Autores principales: | , , , |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
The Authors. Published by Elsevier Ltd.
2022
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9759375/ https://www.ncbi.nlm.nih.gov/pubmed/36568914 http://dx.doi.org/10.1016/j.jairtraman.2022.102194 |
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author | Pérez-Campuzano, Darío Rubio Andrada, Luis Morcillo Ortega, Patricio López-Lázaro, Antonio |
author_facet | Pérez-Campuzano, Darío Rubio Andrada, Luis Morcillo Ortega, Patricio López-Lázaro, Antonio |
author_sort | Pérez-Campuzano, Darío |
collection | PubMed |
description | One of the purposes of Artificial Intelligence tools is to ease the analysis of large amounts of data. In order to support the strategic decision-making process of the airlines, this paper proposes a Data Mining approach (focused on visualization) with the objective of extracting market knowledge from any database of industry players or competitors. The method combines two clustering techniques (Self-Organizing Maps, SOMs, and K-means) via unsupervised learning with promising dynamic applications in different sectors. As a case study, 30-year data from 18 diverse US passenger airlines is used to showcase the capabilities of this tool including the identification and assessment of market trends, M&A events or the COVID-19 consequences. |
format | Online Article Text |
id | pubmed-9759375 |
institution | National Center for Biotechnology Information |
language | English |
publishDate | 2022 |
publisher | The Authors. Published by Elsevier Ltd. |
record_format | MEDLINE/PubMed |
spelling | pubmed-97593752022-12-19 Visualizing the historical COVID-19 shock in the US airline industry: A Data Mining approach for dynamic market surveillance Pérez-Campuzano, Darío Rubio Andrada, Luis Morcillo Ortega, Patricio López-Lázaro, Antonio J Air Transp Manag Article One of the purposes of Artificial Intelligence tools is to ease the analysis of large amounts of data. In order to support the strategic decision-making process of the airlines, this paper proposes a Data Mining approach (focused on visualization) with the objective of extracting market knowledge from any database of industry players or competitors. The method combines two clustering techniques (Self-Organizing Maps, SOMs, and K-means) via unsupervised learning with promising dynamic applications in different sectors. As a case study, 30-year data from 18 diverse US passenger airlines is used to showcase the capabilities of this tool including the identification and assessment of market trends, M&A events or the COVID-19 consequences. The Authors. Published by Elsevier Ltd. 2022-06 2022-02-28 /pmc/articles/PMC9759375/ /pubmed/36568914 http://dx.doi.org/10.1016/j.jairtraman.2022.102194 Text en © 2022 The Authors Since January 2020 Elsevier has created a COVID-19 resource centre with free information in English and Mandarin on the novel coronavirus COVID-19. The COVID-19 resource centre is hosted on Elsevier Connect, the company's public news and information website. Elsevier hereby grants permission to make all its COVID-19-related research that is available on the COVID-19 resource centre - including this research content - immediately available in PubMed Central and other publicly funded repositories, such as the WHO COVID database with rights for unrestricted research re-use and analyses in any form or by any means with acknowledgement of the original source. These permissions are granted for free by Elsevier for as long as the COVID-19 resource centre remains active. |
spellingShingle | Article Pérez-Campuzano, Darío Rubio Andrada, Luis Morcillo Ortega, Patricio López-Lázaro, Antonio Visualizing the historical COVID-19 shock in the US airline industry: A Data Mining approach for dynamic market surveillance |
title | Visualizing the historical COVID-19 shock in the US airline industry: A Data Mining approach for dynamic market surveillance |
title_full | Visualizing the historical COVID-19 shock in the US airline industry: A Data Mining approach for dynamic market surveillance |
title_fullStr | Visualizing the historical COVID-19 shock in the US airline industry: A Data Mining approach for dynamic market surveillance |
title_full_unstemmed | Visualizing the historical COVID-19 shock in the US airline industry: A Data Mining approach for dynamic market surveillance |
title_short | Visualizing the historical COVID-19 shock in the US airline industry: A Data Mining approach for dynamic market surveillance |
title_sort | visualizing the historical covid-19 shock in the us airline industry: a data mining approach for dynamic market surveillance |
topic | Article |
url | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9759375/ https://www.ncbi.nlm.nih.gov/pubmed/36568914 http://dx.doi.org/10.1016/j.jairtraman.2022.102194 |
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