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Optimal Pricing and Return-Freight Insurance: Strategic Analysis of E-Sellers in the Presence of Reputation Differentiation

Motivated by the practice that e-sellers cooperate with insurance companies to offer consumers the return-freight insurance (RI), this paper aims to investigate the competing e-sellers’ RI strategies. Regarding the information asymmetry in the online context, reputation system is widely applied by e...

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Detalles Bibliográficos
Autores principales: Yang, Ying, Chai, Rui, Sun, Xinyu, Li, Yiming
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Springer Berlin Heidelberg 2022
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9795440/
https://www.ncbi.nlm.nih.gov/pubmed/36590987
http://dx.doi.org/10.1007/s11424-022-1262-x