More elaborate processing of own‐race faces and less elaborate processing of other‐race faces contribute to the other‐race effect in face memory

Research suggests that own‐race faces are naturally memorized in a more elaborate (e.g., many features of a face or the whole face) way, whereas other‐race faces are memorized in a less elaborate (e.g., only selected features of the face) manner. Here, we tested if instructions for judgements about the whole face and a single facial feature modulated the other‐race effect in face memory. White participants performed whole‐face and single‐feature tasks while memorizing White and Black faces for later recognition. Encoding instructions had a stronger impact on own‐race than other‐race faces. Whole‐face instructions increased the other‐race effect, whereas single‐feature instructions decreased it. Own‐race faces in the whole‐face task demonstrated event‐related potential (ERP) patterns of memory encoding comparable to previously observed natural memory encoding, suggesting naturally more elaborate encoding of own‐race faces. ERPs of memory encoding for other‐race faces were similar between task conditions and comparable to previously observed natural encoding patterns, suggesting naturally less elaborate encoding. No impact of the encoding tasks was found on ERPs related to memory retrieval, which may be an artefact of a perceptual task that does not enhance semantic details in memory. The current results indicate that some contributions to the other‐race effect are more elaborate (more detailed) memory encoding for own‐race faces and less elaborate (less detailed) memory encoding for other‐race faces. This study also provides evidence for more malleability of own‐race than other‐race faces through task instructions, consistent with assumptions of perceptual learning theories of the other‐race effect.