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Operational planning for public holidays in grocery retailing - managing the grocery retail rush
Public holiday weeks cause specific challenges in grocery retailing as sales are raising and working days for logistics processes are reduced. The paper analyzes the operational planning challenges and solutions for demand planning and disposition as well as for warehouse and transportation manageme...
Autores principales: | , , |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Springer US
2023
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9807421/ http://dx.doi.org/10.1007/s12063-022-00342-z |
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author | Obermair, Elisabeth Holzapfel, Andreas Kuhn, Heinrich |
author_facet | Obermair, Elisabeth Holzapfel, Andreas Kuhn, Heinrich |
author_sort | Obermair, Elisabeth |
collection | PubMed |
description | Public holiday weeks cause specific challenges in grocery retailing as sales are raising and working days for logistics processes are reduced. The paper analyzes the operational planning challenges and solutions for demand planning and disposition as well as for warehouse and transportation management of grocery retailers in public holiday seasons. A total of 22 top managers representing 20 sales lines of 17 of the top 30 grocery retailers in Germany participated in the study. Semi-structured, face-to-face interviews with logistics managers were conducted and analyzed. Uncertainties and missing resources can be identified as the two main challenges of public holiday seasons in grocery retailing. Retailers implement numerous measures that can be summarized in three categories, i.e., the adjustment of workload profiles, the adaptation of resources and modifying processes. Literature has so far considered public holidays only to a limited extent, e.g., as a parameter in forecasting models or for the application of marketing instruments. This study is the first developing a framework and providing insights into operational planning in grocery retailing. |
format | Online Article Text |
id | pubmed-9807421 |
institution | National Center for Biotechnology Information |
language | English |
publishDate | 2023 |
publisher | Springer US |
record_format | MEDLINE/PubMed |
spelling | pubmed-98074212023-01-04 Operational planning for public holidays in grocery retailing - managing the grocery retail rush Obermair, Elisabeth Holzapfel, Andreas Kuhn, Heinrich Oper Manag Res Article Public holiday weeks cause specific challenges in grocery retailing as sales are raising and working days for logistics processes are reduced. The paper analyzes the operational planning challenges and solutions for demand planning and disposition as well as for warehouse and transportation management of grocery retailers in public holiday seasons. A total of 22 top managers representing 20 sales lines of 17 of the top 30 grocery retailers in Germany participated in the study. Semi-structured, face-to-face interviews with logistics managers were conducted and analyzed. Uncertainties and missing resources can be identified as the two main challenges of public holiday seasons in grocery retailing. Retailers implement numerous measures that can be summarized in three categories, i.e., the adjustment of workload profiles, the adaptation of resources and modifying processes. Literature has so far considered public holidays only to a limited extent, e.g., as a parameter in forecasting models or for the application of marketing instruments. This study is the first developing a framework and providing insights into operational planning in grocery retailing. Springer US 2023-01-03 /pmc/articles/PMC9807421/ http://dx.doi.org/10.1007/s12063-022-00342-z Text en © The Author(s) 2022 https://creativecommons.org/licenses/by/4.0/Open AccessThis article is licensed under a Creative Commons Attribution 4.0 International License, which permits use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons licence, and indicate if changes were made. The images or other third party material in this article are included in the article’s Creative Commons licence, unless indicated otherwise in a credit line to the material. If material is not included in the article’s Creative Commons licence and your intended use is not permitted by statutory regulation or exceeds the permitted use, you will need to obtain permission directly from the copyright holder. To view a copy of this licence, visit http://creativecommons.org/licenses/by/4.0/ (https://creativecommons.org/licenses/by/4.0/) . |
spellingShingle | Article Obermair, Elisabeth Holzapfel, Andreas Kuhn, Heinrich Operational planning for public holidays in grocery retailing - managing the grocery retail rush |
title | Operational planning for public holidays in grocery retailing - managing the grocery retail rush |
title_full | Operational planning for public holidays in grocery retailing - managing the grocery retail rush |
title_fullStr | Operational planning for public holidays in grocery retailing - managing the grocery retail rush |
title_full_unstemmed | Operational planning for public holidays in grocery retailing - managing the grocery retail rush |
title_short | Operational planning for public holidays in grocery retailing - managing the grocery retail rush |
title_sort | operational planning for public holidays in grocery retailing - managing the grocery retail rush |
topic | Article |
url | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9807421/ http://dx.doi.org/10.1007/s12063-022-00342-z |
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