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What determines the level of a small family-owned business’s virtual communication with customers? Hong Kong’s experience during the Covid-19 pandemic

A firm’s virtual communication with customers (VCC) simulates face-to-face communication through the Internet. This study is motivated by the low level of small family-owned businesses’ VCC in Hong Kong during the Covid-19 pandemic when face-to-face communication is restricted by social distancing m...

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Detalles Bibliográficos
Autor principal: Fung, Michael K.
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Springer US 2023
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9846666/
http://dx.doi.org/10.1007/s10660-022-09647-4