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An empirical study on cultural identity measurement and its influence mechanism among heritage tourists

In the effort to integrate culture and tourism, an important strategy for the prosperity and sustainability of tourism, it is necessary to factor in tourists’ cultural identity and emotional interaction with cultural heritage to keep pace with the trends of cultural heritage tourism. Drawing on in-d...

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Detalles Bibliográficos
Autores principales: Fu, Yuanbo, Luo, Jian Ming
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2023
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9895845/
https://www.ncbi.nlm.nih.gov/pubmed/36743645
http://dx.doi.org/10.3389/fpsyg.2022.1032672
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author Fu, Yuanbo
Luo, Jian Ming
author_facet Fu, Yuanbo
Luo, Jian Ming
author_sort Fu, Yuanbo
collection PubMed
description In the effort to integrate culture and tourism, an important strategy for the prosperity and sustainability of tourism, it is necessary to factor in tourists’ cultural identity and emotional interaction with cultural heritage to keep pace with the trends of cultural heritage tourism. Drawing on in-depth interviews and software such as Nvivo and Smart-PLS, this study aims to develop and verify cultural identity measures for cultural heritage tourists, construct a theoretical model of cultural identity, travel experience, place attachment, satisfaction, and revisit intention, and verify the theoretical relationship between these dimensions in the Archaeological Ruins of Liangzhu City. The results show that cultural identity is positively associated with travel experience and place attachment but not significantly associated with satisfaction; travel experience is positively associated with place attachment and revisit intention; place attachment is positively associated with satisfaction; place attachment is positively associated with revisit intention; satisfaction is positively associated with revisit intention. This qualitative and quantitative research enriches the theoretical achievements concerning cultural identity among cultural heritage tourists and proposes recommendations for management practice accordingly.
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spelling pubmed-98958452023-02-04 An empirical study on cultural identity measurement and its influence mechanism among heritage tourists Fu, Yuanbo Luo, Jian Ming Front Psychol Psychology In the effort to integrate culture and tourism, an important strategy for the prosperity and sustainability of tourism, it is necessary to factor in tourists’ cultural identity and emotional interaction with cultural heritage to keep pace with the trends of cultural heritage tourism. Drawing on in-depth interviews and software such as Nvivo and Smart-PLS, this study aims to develop and verify cultural identity measures for cultural heritage tourists, construct a theoretical model of cultural identity, travel experience, place attachment, satisfaction, and revisit intention, and verify the theoretical relationship between these dimensions in the Archaeological Ruins of Liangzhu City. The results show that cultural identity is positively associated with travel experience and place attachment but not significantly associated with satisfaction; travel experience is positively associated with place attachment and revisit intention; place attachment is positively associated with satisfaction; place attachment is positively associated with revisit intention; satisfaction is positively associated with revisit intention. This qualitative and quantitative research enriches the theoretical achievements concerning cultural identity among cultural heritage tourists and proposes recommendations for management practice accordingly. Frontiers Media S.A. 2023-01-20 /pmc/articles/PMC9895845/ /pubmed/36743645 http://dx.doi.org/10.3389/fpsyg.2022.1032672 Text en Copyright © 2023 Fu and Luo. https://creativecommons.org/licenses/by/4.0/This is an open-access article distributed under the terms of the Creative Commons Attribution License (CC BY). The use, distribution or reproduction in other forums is permitted, provided the original author(s) and the copyright owner(s) are credited and that the original publication in this journal is cited, in accordance with accepted academic practice. No use, distribution or reproduction is permitted which does not comply with these terms.
spellingShingle Psychology
Fu, Yuanbo
Luo, Jian Ming
An empirical study on cultural identity measurement and its influence mechanism among heritage tourists
title An empirical study on cultural identity measurement and its influence mechanism among heritage tourists
title_full An empirical study on cultural identity measurement and its influence mechanism among heritage tourists
title_fullStr An empirical study on cultural identity measurement and its influence mechanism among heritage tourists
title_full_unstemmed An empirical study on cultural identity measurement and its influence mechanism among heritage tourists
title_short An empirical study on cultural identity measurement and its influence mechanism among heritage tourists
title_sort empirical study on cultural identity measurement and its influence mechanism among heritage tourists
topic Psychology
url https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9895845/
https://www.ncbi.nlm.nih.gov/pubmed/36743645
http://dx.doi.org/10.3389/fpsyg.2022.1032672
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