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The Effect of Social Appearance Anxiety on the Online Impulse Purchases of Fashionable Outfits Among Female College Students During Pandemic Periods: The Mediating Role of Self-Control and the Moderating Role of Subjective Socioeconomic Status

PURPOSE: With the rise of social media, an increasing number of young females have focused more attention on their body image, leading to social appearance anxiety. Thus, the current study aimed to investigate a moderated mediation model of social appearance anxiety and online impulse purchases of f...

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Detalles Bibliográficos
Autores principales:	Xiao, Yubei, Liu, Mingfan, Wu, Biyun
Formato:	Online Artículo Texto
Lenguaje:	English
Publicado:	Dove 2023
Materias:	Original Research
Acceso en línea:	https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9904223/ https://www.ncbi.nlm.nih.gov/pubmed/36761413 http://dx.doi.org/10.2147/PRBM.S392414

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