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Reopening after the pandemic: leveraging the destination image to offset the negative effects of perceived risk
The Covid-19 pandemic outbreak is dramatically affecting travelers’ behavioral intentions. The higher level of risk perceived has reduced people’s intention to travel, especially among those lacking self-confidence. The present study investigates how travelers’ personality traits (i.e., information...
Autores principales: | De Canio, Francesca, Martinelli, Elisa, Viglia, Giampaolo |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Springer International Publishing
2023
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9912227/ http://dx.doi.org/10.1007/s43039-023-00066-3 |
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