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Leveraging Every Door Direct Mail for remote recruitment of a rural Appalachian study Sample: Response rate and representativeness
Every Door Direct Mail (EDDM) is a service of the United States Postal Service (USPS) that delivers non-addressed mail to all postal customers on designated mailing routes. Primarily used for marketing, we describe EDDM’s efficacy as a research tool for remotely recruiting a representative convenien...
Autores principales: | Al-Muhanna, Khawlah S., Garrity, Katharine, Plakias, Zoë T., Hanks, Andrew, Guerra, Kathleen Krzyzanowski, Garner, Jennifer A. |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
2023
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9922914/ https://www.ncbi.nlm.nih.gov/pubmed/36793995 http://dx.doi.org/10.1016/j.pmedr.2023.102121 |
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