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Climate change and marketing: a bibliometric analysis of research from 1992 to 2022

Climate change with adverse impacts on the environment, economy, and society requires marketing to change current attitudes and behaviors towards sustainable production and consumption, and thus climate change is interrelated to marketing. However, no body of literature has comprehensively investiga...

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Detalles Bibliográficos
Autores principales: Urhan, Bahar, Hoştut, Sibel, Güdekli, İsmail Ayşad, Aydoğan, Hediye
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Springer Berlin Heidelberg 2023
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9969042/
https://www.ncbi.nlm.nih.gov/pubmed/36847944
http://dx.doi.org/10.1007/s11356-023-26071-9

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