Cargando…
How does platform's fintech level affect its word of mouth from the perspective of user psychology?
INTRODUCTION: The rapid development of fintech has brought opportunities for business operations and economic development. Currently, few researches have focused on how fintech level affects word-of-mouth (WOM) from the perspective of user psychology. Therefore, studying the effect of fintech level...
| Autores principales: | , , , , |
|---|---|
| Formato: | Online Artículo Texto |
| Lenguaje: | English |
| Publicado: |
Frontiers Media S.A.
2023
|
| Materias: | |
| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9978819/ https://www.ncbi.nlm.nih.gov/pubmed/36874823 http://dx.doi.org/10.3389/fpsyg.2023.1085587 |