“…The study aims, on the one hand, to know how university libraries (UL) manage their visual identity related to IL-INFOLIT, what elements they use (figures, logos, infographics, videos) and how, in the face of new challenges (fake news, mining data, open science, artificial intelligence) are updating their content and images; and on the other hand, identify the ULs that offer best practices in the development of IL-INFOLIT content and visual identity. …”
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