“…Maximisation of influence propagation is a key ingredient to any viral marketing or socio-political campaigns. However, it is an NP-hard problem, and various approximate algorithms have been suggested to address the issue, though not largely successful. …”
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“…So-called “fake news” has renewed concerns about the prevalence and effects of misinformation in political campaigns. Given the potential for widespread dissemination of this material, we examine the individual-level characteristics associated with sharing false articles during the 2016 U.S. presidential campaign. …”
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“…Applying this technique to one of the most politically polarizing events—political campaigns—we hypothesized that messages criticizing one’s preferred political candidate that also appeal to that person’s moral values can decrease support for the candidate. …”
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“…However, the network structure alone may not predict successful diffusion in many applications, such as viral marketing and political campaigns. We propose contextual centrality, which integrates structural positions, the diffusion process, and, most importantly, relevant node characteristics. …”
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“…I find that TARP recipients that lobbied the government, donated to political campaigns, or whose top executives had direct connections to politics received better bailout deals. …”
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“…Sentiment analysis is used as a key to gather response from consumers, reviews of brands, marketing analyses, and political campaigns. In the subject of natural processing, performing sentiment analysis using the data obtained from Twitter is considered as a new study in these days. …”
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“…Our findings suggest that theories of complex contagions need refinement and that political campaigns should target multiple communities.…”
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“…Recent empirical work highlights the heterogeneity of social competitions such as political campaigns: proponents of some ideologies seek debate and conversation, others create echo chambers. …”
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“…Social networks have been characterised as a part of the strategies of political campaigns, as it allows political leaders to establish bidirectional communication with citizens. …”
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“…The objective of this study was to explain a new method for recruiting in clinical trials based on lessons learned from grassroots political campaigning. METHODS AND FINDINGS: The study described is a randomized controlled trial of 638 3–6 year olds from the Washington, DC Area. …”
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“…There is considerable concern about the role that social media, such as Facebook and Twitter, play in promoting misperceptions during political campaigns. These technologies are widely used, and inaccurate information flowing across them has a high profile. …”
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“…By doing so, the professional medical association, now a trade association, was able to more aggressively lobby, support political campaigns, and pursue business opportunities for its members. …”
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“…This work can further help us to understand the underlying dynamic process of large-scale online interactions and make more reasonable decisions regarding emergency situations, epidemic diseases, and political campaigns in cyberspace.…”
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“…Our findings can be crucial in identifying the best strategies for budget allocation in different scenarios such as marketing or political campaigns.…”
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“…From business services to political campaigns, sentiment analysis is used in more and more fields. …”
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“…The use of modern brain imaging techniques could be useful to understand what brain areas are involved in the observation of video clips related to commercial advertising, as well as for the support of political campaigns, and also the areas of Public Service Announcements (PSAs). …”
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“…Thus, studying most influential users leads to reach a large-scale information diffusion area, something very useful in marketing or political campaigns. In this study, we propose a new approach for multi-level influence assessment on multi-relational networks, such as Twitter. …”
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“…It is used to gain feedback from political campaigns, brand reviews, marketing analysis, and customers. …”
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“…The use of data from social networks such as Twitter has been increased during the last few years to improve political campaigns, quality of products and services, sentiment analysis, etc. …”
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“…Social media have been used for political campaigns and election activities, especially Twitter. …”
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