“…This article surveys scholarship on the self-expansion model principle of inclusion of other in the self (IOS) as it relates to long-term pair-bonding (i.e., enduring adult romantic monogamous relationships). …”
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“…Drawing from the self-expansion model and relationship goals literature, we predicted that people higher (vs. lower) in approach relationship goals would be more likely to plan dates that are more exciting and, in turn, experience more self-expansion from the date and increased closeness with the partner. …”
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“…The increased memory of highly preferred brands in a high-involvement condition can be explained by intimacy and self-expansion models (Experiment 3).…”
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