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The executive's guide to enterprise social media strategy: how social networks are radically transforming your business
An actionable framework for developing and executing successful social media strategies supporting collaboration, teamwork and communication in modern corporationsUsing straightforward language, this book offers real-world stories and revealing anecdotes to demonstrate how executives and business le...
| Autores principales: | , |
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| Lenguaje: | eng |
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John Wiley & Sons
2010
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| Acceso en línea: | http://cds.cern.ch/record/1413925 |