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E-commerce platform acceptance: suppliers, retailers, and consumers

This book aims to offer a comprehensive overview of the issues facing organizations when deciding whether to accept e-commerce as a platform for business. It provides a detailed evaluation of how the implementation of e-commerce may affect all parties within the supply chain: suppliers, retailers an...

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Detalles Bibliográficos
Autores principales: Lacka, Ewelina, Chan, Hing, Yip, Nick
Lenguaje:eng
Publicado: Springer 2014
Materias:
Acceso en línea:https://dx.doi.org/10.1007/978-3-319-06121-4
http://cds.cern.ch/record/1742549