Cargando…

Interviewing users: how to uncover compelling insights

Interviewing is a foundational user research tool that people assume they already possess. Everyone can ask questions, right? Unfortunately, that's not the case. Interviewing Users provides invaluable interviewing techniques and tools that enable you to conduct informative interviews with anyon...

Descripción completa

Detalles Bibliográficos
Autor principal: Portigal, Steve
Lenguaje:eng
Publicado: Rosenfeld Media 2013
Acceso en línea:http://cds.cern.ch/record/2060033
Descripción
Sumario:Interviewing is a foundational user research tool that people assume they already possess. Everyone can ask questions, right? Unfortunately, that's not the case. Interviewing Users provides invaluable interviewing techniques and tools that enable you to conduct informative interviews with anyone. You'll move from simply gathering data to uncovering powerful insights about people.