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Business models for dummies

Write a business model? Easy. Business Models For Dummies helps you write a solid business model to further define your company's goals and increase attractiveness to customers. Inside, you'll discover how to: make a value proposition; define a market segment; locate your company's po...

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Detalles Bibliográficos
Autor principal: Muehlhausen, Jim
Lenguaje:eng
Publicado: John Wiley & Sons 2013
Materias:
Acceso en línea:http://cds.cern.ch/record/2659822