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Data driven: how performance analytics delivers extraordinary sales results

A "how-to" guide to boosting sales through predictive and prescriptive analytics Data Driven is a uniquely practical guide to increasing sales success, using the power of data analytics. Written by one of the world's leading authorities on the topic, this book shows you how to transfo...

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Detalles Bibliográficos
Autor principal: Dearborn, Jenny
Lenguaje:eng
Publicado: John Wiley & Sons 2015
Materias:
Acceso en línea:http://cds.cern.ch/record/2660612