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Strategic management: theory and practice
In Strategic Management: Theory and Practice, Fourth Edition, John A. Parnell leads readers through detailed, accessible coverage of the strategic management field. Concise and easy to understand chapters address concepts sequentially, from external and internal analysis to strategy formulation, str...
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| Lenguaje: | eng |
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Sage Publications
2013
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| Acceso en línea: | http://cds.cern.ch/record/2662405 |