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Innovation tournaments: creating and selecting exceptional opportunities

Managers, entrepreneurs, and venture capitalists all seek to maximize the financial returns from innovation, and profits are driven largely by the quality of the opportunities they pursue. Based on a structured and process-driven approach this book demonstrates how to systematically identify excepti...

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Detalles Bibliográficos
Autores principales: Terwiesch, Christian, Ulrich, Karl
Lenguaje:eng
Publicado: Harvard Business Review Press 2009
Materias:
Acceso en línea:http://cds.cern.ch/record/2663717