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Innovation tournaments: creating and selecting exceptional opportunities
Managers, entrepreneurs, and venture capitalists all seek to maximize the financial returns from innovation, and profits are driven largely by the quality of the opportunities they pursue. Based on a structured and process-driven approach this book demonstrates how to systematically identify excepti...
Autores principales: | Terwiesch, Christian, Ulrich, Karl |
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Lenguaje: | eng |
Publicado: |
Harvard Business Review Press
2009
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Materias: | |
Acceso en línea: | http://cds.cern.ch/record/2663717 |
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