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Seeing what's next: using the theories of innovation to predict industry change

Every day, individuals take action based on how they believe innovation will change industries. Yet these beliefs are largely based on guesswork and incomplete data and lead to costly errors in judgment. Now, internationally renowned innovation expert Clayton M. Christensen and his research partners...

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Detalles Bibliográficos
Autores principales: Christensen, Clayton M, Anthony, Scott D, Roth, Erik A
Lenguaje:eng
Publicado: Harvard Business Review Press 2004
Materias:
Acceso en línea:http://cds.cern.ch/record/2663744