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Alignment: using the balanced scorecard to create corporate synergies

Most organizations consist of multiple business and support units, each populated by highly trained, experienced executives. But often the efforts of individual units are not coordinated, resulting in conflicts, lost opportunities, and diminished performance. Robert S. Kaplan and David P. Norton arg...

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Detalles Bibliográficos
Autores principales: Kaplan, Robert S, Norton, David P
Lenguaje:eng
Publicado: Harvard Business Review Press 2006
Materias:
Acceso en línea:http://cds.cern.ch/record/2663758