Cargando…

Marketbusters: 40 strategic moves that drive exceptional business growth

Robust methods to identify new growth opportunities YOUR SHAREHOLDERS DEMAND growth; your company needs growth; and your career can suffer or soar because of how you drive growth—or don't. While executives often talk about their great growth plans, very few of these plans actually deliver real...

Descripción completa

Detalles Bibliográficos
Autores principales: McGrath, Rita Gunther, Macmillan, Ian C
Lenguaje:eng
Publicado: Harvard Business Review Press 2005
Materias:
Acceso en línea:http://cds.cern.ch/record/2663787