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Marketbusters: 40 strategic moves that drive exceptional business growth
Robust methods to identify new growth opportunities YOUR SHAREHOLDERS DEMAND growth; your company needs growth; and your career can suffer or soar because of how you drive growthor don't. While executives often talk about their great growth plans, very few of these plans actually deliver real...
Autores principales: | McGrath, Rita Gunther, Macmillan, Ian C |
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Lenguaje: | eng |
Publicado: |
Harvard Business Review Press
2005
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Materias: | |
Acceso en línea: | http://cds.cern.ch/record/2663787 |
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