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Influence of social networks in the academic life of marketing students in a Mexican university

The objective is to analyze the impact of social networks on students of a marketing degree at a public university in the state of Tabasco, identifying the factors that influence their academic life. The research has a quantitative approach, with a descriptive scope, and a non-experimental design; t...

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Detalles Bibliográficos
Autores principales: López Bojórquez, Brenda Josseline, Juárez Solis, Sandra, Zetina Pérez, Carlos David
Formato: Online Artículo
Lenguaje:spa
Publicado: Universidad Veracruzana 2023
Materias:
Acceso en línea:https://is.uv.mx/index.php/IS/article/view/2788
https://dx.doi.org/10.25009/is.v0i15.2788