This cookie will save the planet! The effect of a private sustainability claim on consumers’ expectations

Current study investigates whether a private, sustainability claim has an impact on individuals' sensory and non-sensory expectations (halo effect) and quantifies such impact on individual monetary preferences. An incentive-compatible artefactual field experiment was performed by recruiting reg...

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Detalles Bibliográficos
Autores principales: Caso, Gerarda, Blasi, Emanuele, Cembalo, Luigi, Vecchio, Riccardo
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Elsevier 2023
Materias:
Research Article
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10023922/
https://www.ncbi.nlm.nih.gov/pubmed/36942231
http://dx.doi.org/10.1016/j.heliyon.2023.e14206

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10023922/
https://www.ncbi.nlm.nih.gov/pubmed/36942231
http://dx.doi.org/10.1016/j.heliyon.2023.e14206

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