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Anywhere in the World? The Internationalization of Small Entrepreneurial Ventures using a Social Media Platform
This study aimed at investigating the interplay between internationalization and digitalization using a social media platform during the early phases of the internationalization process of new ventures from an emerging economy. The research adopted the longitudinal multiple-case study method of inve...
Autores principales: | da Fonseca, Luíza Neves Marques, Kogut, Clarice Secches, da Rocha, Angela |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Springer Berlin Heidelberg
2023
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10032257/ https://www.ncbi.nlm.nih.gov/pubmed/37361473 http://dx.doi.org/10.1007/s11575-023-00510-8 |
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