Messaging strategies for communicating health-related information in social media—a content and effectiveness analysis of organ donation posts on Instagram in Germany

BACKGROUND: Although organ transplantation is a very effective clinical solution to save the lives of patients suffering from organ failure, the supply of donated organs still cannot meet its growing demand. Educating the society about organ donation is a critical success factor in increasing donati...

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Detalles Bibliográficos
Autores principales: Olsacher, Alexandra, Bade, Celina, Ehlers, Jan, Freitag, Bettina, Fehring, Leonard
Formato: Online Artículo Texto
Lenguaje:English
Publicado: BioMed Central 2023
Materias:
Research
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10176822/
https://www.ncbi.nlm.nih.gov/pubmed/37170189
http://dx.doi.org/10.1186/s12889-023-15736-2

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10176822/
https://www.ncbi.nlm.nih.gov/pubmed/37170189
http://dx.doi.org/10.1186/s12889-023-15736-2

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