Exploring chatbot trust: Antecedents and behavioural outcomes

An awareness about the antecedents and behavioural outcomes of trust in chatbots can enable service providers to design suitable marketing strategies. An online questionnaire was administered to users of four major banking chatbots (SBI Intelligent Assistant, HDFC Bank's Electronic Virtual Assi...

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Detalles Bibliográficos
Autores principales: Alagarsamy, Subburaj, Mehrolia, Sangeeta
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Elsevier 2023
Materias:
Research Article
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10189503/
https://www.ncbi.nlm.nih.gov/pubmed/37206046
http://dx.doi.org/10.1016/j.heliyon.2023.e16074

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10189503/
https://www.ncbi.nlm.nih.gov/pubmed/37206046
http://dx.doi.org/10.1016/j.heliyon.2023.e16074

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