Unraveling the Influential Mechanisms of Social Commerce Overloads on User Disengagement: The Buffer Effect of Guanxi

PURPOSE: Although user engagement has been paid increasing attention, the work on user disengagement is scarce, and little is understood about how overloads elicited by excessive social commerce activities affect user disengagement. Based on the stimulus-organism-response (SOR) framework and psychol...

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Detalles Bibliográficos
Autores principales: Wang, Jue, Wen, Shaoting, Xue, Jiaolong
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Dove 2023
Materias:
Original Research
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10228529/
https://www.ncbi.nlm.nih.gov/pubmed/37260935
http://dx.doi.org/10.2147/PRBM.S408119

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10228529/
https://www.ncbi.nlm.nih.gov/pubmed/37260935
http://dx.doi.org/10.2147/PRBM.S408119

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