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Customer retention and churn prediction in the telecommunication industry: a case study on a Danish university

In this study, we explore the possible factors affecting churn in the Danish telecommunication industry and how those factors connect with retention strategies. The Danish telecommunication industry is experiencing a saturated market regarding the number of customers, but the number of service provi...

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Detalles Bibliográficos
Autores principales: Saleh, Sarkaft, Saha, Subrata
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Springer International Publishing 2023
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10239051/
https://www.ncbi.nlm.nih.gov/pubmed/37305405
http://dx.doi.org/10.1007/s42452-023-05389-6