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Customer retention and churn prediction in the telecommunication industry: a case study on a Danish university
In this study, we explore the possible factors affecting churn in the Danish telecommunication industry and how those factors connect with retention strategies. The Danish telecommunication industry is experiencing a saturated market regarding the number of customers, but the number of service provi...
Autores principales: | Saleh, Sarkaft, Saha, Subrata |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Springer International Publishing
2023
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10239051/ https://www.ncbi.nlm.nih.gov/pubmed/37305405 http://dx.doi.org/10.1007/s42452-023-05389-6 |
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