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Exploring the Impact of Time Spent Reading Product Information on E-Commerce Websites: A Machine Learning Approach to Analyze Consumer Behavior

In this study, we aim to investigate the influence of the time spent reading product information on consumer behavior in e-commerce. Given the rapid growth of e-commerce and the increasing importance of understanding online consumer behavior, our research focuses on gaining a deeper understanding of...

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Detalles Bibliográficos
Autor principal: Necula, Sabina-Cristiana
Formato: Online Artículo Texto
Lenguaje:English
Publicado: MDPI 2023
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10294865/
https://www.ncbi.nlm.nih.gov/pubmed/37366691
http://dx.doi.org/10.3390/bs13060439