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Marketing Two Immunization Services at a Regional Supermarket Chain Pharmacy
Background: Personal selling of immunization services includes starting a dialogue with patients, utilizing effective questioning and listening skills to identify their vaccination needs, and recommending appropriate vaccines accordingly. The study objectives were (1) to integrate personal selling i...
Autores principales: | , , , |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
MDPI
2023
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10305107/ https://www.ncbi.nlm.nih.gov/pubmed/37368429 http://dx.doi.org/10.3390/pharmacy11030103 |