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How did Chinese public health authorities promote COVID-19 vaccination on social media? A content analysis of the vaccination promotion posts

OBJECTIVE: Drawing upon the health belief model, this study aims to analyze the message characteristics of coronavirus disease 2019 (COVID-19) vaccination promotion messages posted by influential Chinese public health institutions and how those characteristics affect audiences’ participative engagem...

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Detalles Bibliográficos
Autores principales: Luo, Chen, Dai, Runtao, Deng, Yuying, Chen, Anfan
Formato: Online Artículo Texto
Lenguaje:English
Publicado: SAGE Publications 2023
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10353024/
https://www.ncbi.nlm.nih.gov/pubmed/37469960
http://dx.doi.org/10.1177/20552076231187474