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The role of luck in the success of social media influencers
MOTIVATION: Social media platforms centered around content creators (CCs) faced rapid growth in the past decade. Currently, millions of CCs make livable incomes through platforms such as YouTube, TikTok, and Instagram. As such, similarly to the job market, it is important to ensure the success and i...
Autores principales: | , , |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
Springer International Publishing
2023
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10368581/ https://www.ncbi.nlm.nih.gov/pubmed/37502612 http://dx.doi.org/10.1007/s41109-023-00573-4 |