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The effectiveness of market orientation in the logistic industry: A focus on SMEs in an emerging country

Although the interrelationship between market orientation, innovation, and performance has been intensively examined in the literature, there is a lack of understanding of this in the contexts of small and medium enterprises (SMEs) operating in Vietnamese logistic industry. Thus, this study aims to...

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Detalles Bibliográficos
Autor principal: Ngo, Quang-Huy
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Elsevier 2023
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10395040/
https://www.ncbi.nlm.nih.gov/pubmed/37539317
http://dx.doi.org/10.1016/j.heliyon.2023.e17666