The Application of Biometric Approaches in Agri-Food Marketing: A Systematic Literature Review

A challenge in social marketing studies is the cognitive biases in consumers’ conscious and self-reported responses. To help address this concern, biometric techniques have been developed to obtain data from consumers’ implicit and non-verbal responses. A systematic literature review was conducted t...

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Detalles Bibliográficos
Autores principales: Cong, Lei, Luan, Siqiao, Young, Erin, Mirosa, Miranda, Bremer, Phil, Torrico, Damir D.
Formato: Online Artículo Texto
Lenguaje:English
Publicado: MDPI 2023
Materias:
Review
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10453770/
https://www.ncbi.nlm.nih.gov/pubmed/37627981
http://dx.doi.org/10.3390/foods12162982

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10453770/
https://www.ncbi.nlm.nih.gov/pubmed/37627981
http://dx.doi.org/10.3390/foods12162982

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