“Better start”: promoting breastfeeding through demarketing

BACKGROUND: This paper explores how demarketing strategies impact women’s breastfeeding attitudes, intentions, and behaviors under the moderation of time pressure and breastfeeding knowledge. METHODS: A cross-sectional questionnaire-based survey among 369 respondents is used to test the proposed hyp...

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Detalles Bibliográficos
Autores principales: Salem, Mohammed, Ertz, Myriam
Formato: Online Artículo Texto
Lenguaje:English
Publicado: BioMed Central 2023
Materias:
Research
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10472652/
https://www.ncbi.nlm.nih.gov/pubmed/37653479
http://dx.doi.org/10.1186/s12889-023-16561-3

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10472652/
https://www.ncbi.nlm.nih.gov/pubmed/37653479
http://dx.doi.org/10.1186/s12889-023-16561-3

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