Young adults’ sought gratifications from, and perceptions of food advertising by, social media influencers: a qualitative approach

BACKGROUND: This study aims to explore young adults’ sought gratifications from social media influencers and whether they are exposed to food advertising by influencers. Further, it aims to understand how young individuals perceive food advertisements by social media influencers. METHODS: This quali...

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Detalles Bibliográficos
Autores principales: Alhothali, Ghada Talat, Aljefree, Najlaa M.
Formato: Online Artículo Texto
Lenguaje:English
Publicado: BioMed Central 2023
Materias:
Research
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10521410/
https://www.ncbi.nlm.nih.gov/pubmed/37752524
http://dx.doi.org/10.1186/s41043-023-00449-4

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10521410/
https://www.ncbi.nlm.nih.gov/pubmed/37752524
http://dx.doi.org/10.1186/s41043-023-00449-4

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