The Effect of Social Network Use on Chinese College Students’ Conspicuous Consumption: A Moderated Mediation Model

This study explored the effects of social networking site use intensity, upward social comparison, and optimism on college students’ conspicuous consumption and their mechanisms of action using a sample of Chinese college students. A total of 717 Chinese college students (M = 20.08, SD = 1.44; 73.9%...

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Detalles Bibliográficos
Autores principales: Xu, Lei, Lu, Zhaoxizi, Wang, Lingyun, Chen, Jiwen, Tian, Lan, Cai, Shuangshuang, Peng, Shun
Formato: Online Artículo Texto
Lenguaje:English
Publicado: MDPI 2023
Materias:
Article
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10525085/
https://www.ncbi.nlm.nih.gov/pubmed/37754010
http://dx.doi.org/10.3390/bs13090732

Internet

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10525085/
https://www.ncbi.nlm.nih.gov/pubmed/37754010
http://dx.doi.org/10.3390/bs13090732

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