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Emotional content and sharing on Facebook: A theory cage match
While emotional content predicts social media post sharing, competing theories of emotion imply different predictions about how emotional content will influence the virality of social media posts. We tested and compared these theoretical frameworks. Teams of annotators assessed more than 4000 multim...
Autores principales: | , , , , , , , |
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Formato: | Online Artículo Texto |
Lenguaje: | English |
Publicado: |
American Association for the Advancement of Science
2023
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Materias: | |
Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10541009/ https://www.ncbi.nlm.nih.gov/pubmed/37774019 http://dx.doi.org/10.1126/sciadv.ade9231 |