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Optimistic narrative future visions: a communication tool for promoting sustainable (plastic) behavior

Plastic pollution is a pressing global issue, necessitating a focus on consumer behavior to curb this problem at its source. To effectively promote sustainable practices, communication strategies that employ future visions have gained attention. This study examines the effects of a narrative video i...

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Detalles Bibliográficos
Autores principales: Neef, Nicolas E., Fußwinkel, Selina, Roos, Claudine, Frank, Lilli, Shihepo, Kapandu, Richter, Isabell
Formato: Online Artículo Texto
Lenguaje:English
Publicado: Frontiers Media S.A. 2023
Materias:
Acceso en línea:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10543889/
https://www.ncbi.nlm.nih.gov/pubmed/37790233
http://dx.doi.org/10.3389/fpsyg.2023.1252895