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When guilt works: a comprehensive meta-analysis of guilt appeals
INTRODUCTION: Guilt appeals are widely used as a persuasive approach in various areas of practice. However, the strength and direction of the persuasive effects of guilt appeals are mixed, which could be influenced by theoretical and methodological factors. METHOD: The present study is a comprehensi...
| Autores principales: | , , , , , , |
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| Formato: | Online Artículo Texto |
| Lenguaje: | English |
| Publicado: |
Frontiers Media S.A.
2023
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| Materias: | |
| Acceso en línea: | https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10568480/ https://www.ncbi.nlm.nih.gov/pubmed/37842697 http://dx.doi.org/10.3389/fpsyg.2023.1201631 |